CBS news program Announces Poker Feature Popular.

60 Minutes of Poker

CBS News announced that '60 Minutes Wednesday' will show a special feature on poker. The popular weekly news program, widely acknowledged as one of the top shows on television, will devote an entire segment on poker psychology and the astounding popularity of the game. The lead reporter on the story is Dan Rather, a legendary figure in TV journalism. Rather recently retired as the CBS Evening News anchor. This is one of his first special assignments since his retirement, which occurred in March.

The world's largest online poker tournament site, PokerStars.com was instrumental in developing the story with CBS News. PokerStars.com executives, Rich Korbin (Marketing Director) and Nolan Dalla (Director of Communications) pitched the idea of doing a special feature on poker to an Executive Producer at '60 Minutes.' A short time later, Dan Rather was assigned to the story, which led to interviews and research.

The focus of this Wednesday's program will be poker psychology and the nuances of the game. Chris Moneymaker, the 2003 World Series of Poker champion, discusses poker's mental challenges and gives specific examples of 'tells' he picked up at the final table when he won the world championship. Rather interviewed Moneymaker in New York in February. Most interesting was the fact that Rather found the subject so captivating that a scheduled one-hour interview turned into a nearly three-hour discussion on poker.

Part of the Rather-Moneymaker interview included questions and answers about online poker. PokerStars.com was shown on a large video screen and Rather asked Moneymaker several questions about online tactics and strategy.

The '60 Minutes Wednesday' feature is expected to be the biggest one-time audience ever to see a program which exclusively focuses on poker. With an expected 15 million viewers, poker is about to get another big boost thanks to Chris Moneymaker and PokerStars.com.

About PokerStars:
PokerStars (www.pokerstars.com), an official member of the World Poker Tour, is the world's most innovative online poker site. PokerStars was the first site to introduce advanced multi-table tournaments, integrated game statistics, players' notes, personalized images, time bank for tournaments and ring big bet games, satellite tournaments, multi-table sit and go tournaments, and much more. PokerStars' support team is truly unique, as help and support is available around the clock from people who know and understand both the game of poker, and the importance of impeccable customer service.

PokerStars is the world's leading tournament site. To date, PokerStars has dealt more than 1.5 billion hands and run more than six million poker tournaments. PokerStars utilizes industry-leading security software to ensure the integrity of the system, including encryption, card shuffle randomness and preventative measures against cheating and collusion. Money covering player's balances is held in segregated accounts managed by the Royal Bank of Scotland, ensuring that PokerStars can fulfill its obligations towards players at all times.

PokerStars is the title sponsor of the European Poker Tour and the PokerStars Caribbean Adventure. PokerStars.com also hosts the World Championship of Online Poker each year. PokerStars is the site where the 2003 and 2004 World Champions of Poker won entries into the World Series of Poker, thus earning the trademark -- "Where poker players become World Champions."